-By Warner Todd Huston
Another in a long line of left-wing radio stations is going dark. KJFK of Reno, Nevada, will cease broadcasting after 8 years as a progressive talk radio station.
In a statement published on its website, KJFK–touted as “AM with IQ”–stayed on the air through the 2012 General Election despite operating “at a loss of thousands of dollars a month.”
Despite a “passionate audience,” KJFK claims that it was “never able to generate the revenue necessary to sustain” itself, and “simply cannot absorb the financial loss any longer.” Apparently “passion” doesn’t pay the bills.
The site notes that its homepage will soon be gone, replaced by links to the shows and hosts that it featured on the air. (Conservative radio host Tony Katz has a screen shot of the page saved at TonyKatz.com.)
Progressive talk radio finds audience building difficult and in closing down, KJFK joins a growing list of small radio stations that featured liberal or progressive programing. Only a few months ago, progressive radio station WVKO in central Ohio turned off its transmitters and Air America, the purported “answer” to Rush Limbaugh, failed in 2010.
“The only end of writing is to enable the reader better to enjoy life, or better to endure it.”
Warner Todd Huston is a Chicago based freelance writer. He has been writing opinion editorials and social criticism since early 2001 and before that he wrote articles on U.S. history for several small American magazines. His political columns are featured on many websites such as Andrew Breitbart’s BigGovernment.com, BigHollywood.com, and BigJournalism.com, as well as RightWingNews.com, RightPundits.com, CanadaFreePress.com, StoptheACLU.com, AmericanDaily.com, among many, many others. Mr. Huston is also endlessly amused that one of his articles formed the basis of an article in Germany’s Der Spiegel Magazine in 2008.
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